Creatio releases UK report on enterprise AI adoption

Creatio has published a UK edition of its enterprise AI adoption report based on responses from 128 UK IT and business leaders. The findings show most respondents have moved past experimentation, while adoption is reshaping workforce plans, business results, and AI governance.

Why it matters: - UK businesses are moving from AI experiments to day-to-day use, which is forcing new decisions about staffing, oversight, and performance measurement. - The report suggests AI adoption is no longer just an IT issue. It is becoming an operating-model issue for companies that want measurable returns.

What happened: - Creatio released the UK Edition of The State of Enterprise AI Adoption Report on November 12, 2026. - The report focuses on how UK organizations are using AI agents, supporting employees, and measuring business results. - The research is based on responses from 128 UK IT and business decision-makers, director level and above, within a global survey of 608 respondents. - Creatio is an AI CRM and workflow platform where people and AI agents work together.

The details: - 83% of UK respondents said they have moved beyond AI experimentation. - 86% expect AI agents to expand capacity for current staff, support existing teams, or create new roles. - The report says broader AI use is linked to stronger business outcomes, with organizations automating more of their workflows reporting revenue gains more often. - The research also looks at how advanced adopters measure success beyond time and cost savings. - As AI adoption expands, respondents point to new challenges around security, budgets, technology, and change management. - The report examines how governance relates to confidence in expanding AI and where businesses still see gaps between goals and measured results. - The UK Edition highlights the practices of AI Adoption Leaders and the decisions businesses face as AI spreads across operations. - Findings are self-reported and show associations rather than causation. - Small subgroup comparisons are directional.

Between the lines: - The report points to a shift from proving AI can work to deciding how to run businesses with people and AI agents operating together. - The emphasis on governance and oversight suggests adoption is creating management complexity, not just efficiency gains. - Burley Kawasaki of Creatio said UK businesses are deciding what work AI agents can handle and how employees will work alongside them, and that the opportunity is to put AI to work where it can make a meaningful difference, with clear responsibilities, appropriate oversight, and ways to measure results.

What's next: - Creatio is encouraging readers to download the report for the full UK findings. - The research implies more organizations will need to define roles, controls, and metrics as AI moves deeper into operations. - More information